Success at What Cost? - A Case Study in Managerial Ethics & Compliance
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Please note:
This case study was compiled from generalized experience of the author, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details: |
Price: |
| Case Code |
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HROB106 |
For delivery in electronic format: Rs. 100;
For delivery through courier (within India): Rs. 100 + Shipping & Handling Charges extra
ThemesManagerial ethics/ Compliance |
| Case Length |
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06 Pages |
| Period |
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- |
| Organization |
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| Pub Date |
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2008 |
| Teaching Note |
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Not Available |
| Countries
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India |
| Industry |
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Pharmaceutical |
Abstract:
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This case study is about SuperDrugz, a mid-sized pharmaceutical company in
India. Initially starting off as an entrepreneurial venture, the company had
been put in the hands of a professional management group. The new team strove to
cultivate a performance culture through strong results-based controls and
weeding out non-performers.
However, a whistle-blower brought out into the open
serious ethical lapses in the company. Shortly after joining as an Area Manager
in the country's North Eastern Region, the person found that the team (including
his seniors) was adopting unethical/illegal means to meet the high sales
targets.
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Faced with the dilemma of whether to conform
to the team or comply with law, he chose the later. Now the
founder of the company had to put in place mechanisms to ensure
that everyone in the company complied with the company's code of
ethics and the law of the land.
Issues:
» Understand the issue in managerial ethics and challenges in ensuring
compliance.
» Understand the factors that influence ethical behavior.
» Understand the mechanisms for ethical control and compliance.
Keywords:
Training & Development, Sales training, Coaching, Return on
investment (ROI), Line and Staff conflict, On-the-job training (OJT), Classroom
training, Implementation, Transfer of learning, Individual development plans
Success at What Cost? - A Case Study in Managerial Ethics & Compliance
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